Virgin Media is one of the UK's most extensive telecommunications and media providers. SEO is utilised throughout the site to drive more traffic and improve its overall searchability and visibility. Quality SEO for the brand has meant increased engagement, traffic, and conversions.
The demand for fresh SEO-focused content has led to a need to refresh the website's visual design. My role at Virgin Media as a graphic designer was to develop visual concepts, establish a consistent look and feel of designs and layouts that met brand guidelines, and create fresh, informative illustrations across a range of their web pages—being mindful that the visuals embody Virgin's modern and playful brand identity.
Working In house at Virgin Media and via RAPP
Year 2021–2023
